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Happiness Group

Nasdaq Ticker: PAVS

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Happiness Biotech Group Limited

Competitive Advantage

Competitive Advantage

Dietary Supplements

Recognized brand name: “幸福来”

Provider of a wide range of nutraceutical and dietary supplements products.

Strong research and development capability. Experienced and accomplished leadership team with a proven track record.

Competitive Advantage

E-Commerce

Ability to attract, incubate and empower high-quality key opinion leaders, or KOLs.
Strong network with small and middle size business in China.
Superiors shopping service.  Pricing on our platform. 
Ability to attract and retain merchants.
Product quality and selection. 

Competitive Advantage

Automobile

Internet-based and digitized sales model empowered the resource car dealers and comprehensive auto trade.
Strong relationship with resourceful car dealers.
Standardized service process, including car hailing services and potentially financing and insurance services.

Management Team

Xuezhu Wang    Chief Executive Officer

Xuezhu Wang Chief Executive Officer

Mr. Xuezhu Wang has been our Chief Executive Officer since August 28, 2018, and Chairman since November 13, 2020. He has been the Chief Executive Officer of Fujian Happiness, our Chinese subsidiary since 2015. As the CEO of Fujian Happiness, he was responsible for procurement and formulating a cost-effective strategy for purchasing goods and services. Mr. Xuezhu Wang studied Executive MBA coursework in Peking University in 2013 and obtained an MBA degree from University of Wales in 2015.  
Jiong Bian         Chief Financial Officer

Jiong Bian Chief Financial Officer

Mr. Jiong Bian has been our Chief Financial Officer since August 26, 2018. From January 2013 to October 2017, Mr. Bian served as the Chief Financial Officer of CWZ China Flowers AG, formerly known as XinRuiKe. From 2008 to 2012, Mr. Bian was a vice president for Viscardi AG. China Division where he was responsible for introducing Frankfurt stock exchange listing incentives and the company’s scope of service to local companies, encouraging Chinese companies to have an IPO on the German equity market. From 2005 to 2007, Mr. Bian served as the Chief Financial Officer for Jiangsu Huadu Tongyi Co. Limited. Mr. Bian obtained a bachelor degree in economics from Shanghai University of Finance and Economics. He is also a CFA Charterholder in the U.S.